Restock of the iconic Y2K ita bag (with new colorways) and launch of the new LED ita backpack.

Featuring bags, pouches, pins, and more, this campaign is a love letter to some of the most interesting - and flat-shaped - creatures of the world combined with some of my favorite places to visit: cafés!

Meet the Hurtsies! These cute zombie bunnies are not only cuddly, but also uniquely interactive. Each design features plush guts that are not only fun to remove, but also fully functional as accessories for both you and your plush pal!