Today, we are announcing an exciting new change that will help bring BackerKit’s tools to more creators.
When we launched in 2012, not many people knew they needed a “pledge manager.” Now, thousands of creators rely on BackerKit to help them make things their backers love. BackerKit is now the most widely used pledge management tool in all crowdfunding — we’ve served more than 10K projects to date.
When we joined forces with Crowd Ox at the end of 2020, we had a shared vision and goal: to bring the best practices of the most successful creators to the larger crowdfunding community. BackerKit saves creators time, helps them raise more money, and helps make crowdfunding success repeatable. We know that our tools are valuable for projects of all shapes and sizes — our pricing should be just as inclusive. The people who need BackerKit the most should be able to enjoy our offerings. Today, we are excited to announce our new Pledge Management pricing aimed squarely at making BackerKit’s tools more affordable for projects big and small.
What’s changing?
1. We are removing our $199 set-up fee.
The Pledge Manager set-up fee was the most significant barrier to entry for over 80% of crowdfunded projects. Now that we’ve built BackerKit through the experience of supporting over 10,000 projects, we can bring what we’ve learned to everyone. With this update, all creators can get every Pledge Manager feature for a price that scales with every project.
2. Volume-based pricing on our Campaign Fee. The more you raise, the more you’ll save.
All Pledge Manager Campaign Fees start at 2% and get cheaper the more you raise. This change creates more pricing transparency and makes BackerKit more affordable the bigger your project gets. We’ve built a handy calculator to help you see what your Campaign Fee will be. Calculate your Campaign Fee here.
3. Our Transaction Fee is now 3.5%.
Since 2012, we’ve built tools to help creators raise more after their crowdfunding campaigns ended: add-ons, advanced shipping fee calculation and collection, post-campaign pre-order stores, and even some custom work for creative post-campaign fundraising. To allow more creators to take advantage of these practices, we are changing our transaction fee from 5% to 3.5%. We are discontinuing our Professional Plan as raising money in BackerKit now costs less across the board. We have plans to build out even more features to help creators raise funds in BackerKit too, so stay tuned!
Our purpose at BackerKit is to make space for all creators. This pricing update makes it possible for us to do that. We encourage you to reach out to our team with questions and thank you all for joining us on this journey.
