Backer management is taxing. Just ask A-CASE creator Aleksander Pawlinski. For his first Indiegogo crowdfunding campaign, Pawlinski attempted to wrangle the spreadsheets himself, using Excel to manage hordes of backer pledges and contact information. “I made many mistakes and miscalculations,” he says. When it came to calculating production counts, he found himself in a world of pain.
Pawlinski’s subsequent crowdfunding campaign for the A-CASE garnered almost 2,000 backers. With much more at stake, he was determined not to make the same mistakes the second time around.
“To manage everything would be arduous,” Pawlinski said. “I needed something to let me manage all this information, payments, contact details, in one place.”
Learn how he used BackerKit to streamline his operations here.